Click here to see some pictures of Madison Avenue.
When people think
about the streets and avenues in
Manhattan,
they usually think of
Broadway
and Fifth Avenue. However, Madison Avenue has a share in
Fifth Avenue's
fashionable shops along with many famous stores. Madison Avenue is full of
rich history most people may not know about as they stroll down it today.
In 1836, Madison
Avenue was carved between
Park and Fifth Avenue
and was
formerly called
Bancker Street, after a
family by the same name. It was simply a muddy lane in the early 1800s. It
was an area of disease, especially in 1820, when 296 people died of yellow
fever in the overcrowded area. Its reputation was so terrible that the Bancker family changed the street's name to Madison
Avenue.
The new name came
from the fourth president of the
United States, James Madison. It wasn't part of the original grid plan that
commissioners came up with in 1811. Madison Avenue’s location was an
innovation by Samuel B. Ruggles who also helped
in creating and naming other thoroughfares in
Manhattan. Soon brownstone mansions, like
the Villard Houses, began to line Madison Avenue
and many of them are still standing today.
In the 1800s,
Madison Avenue was overcrowded and most of its residents were poor or
middle-class. However, a small percentage of residents were wealthy and owned elegant town
houses. When the owners of the town houses fled the area because of the
rapid spreading of yellow fever, the homes were turned into boarding
houses for doctors, professors, lawyers, and merchants.
In the 1920s, or
Roaring Twenties, there was a huge boom in advertising on Madison Avenue,
especially on the radio. The radio was a novel and convenient way to learn
of new companies and products in all types of industries. There was a huge demand
for radio production. There was an overload of new radio stations with many amateurs
trying to obtain their own radio station to make money quickly rather than
work long and difficult labor intensive jobs.
Today, there are
many stores and restaurants on Madison Avenue. Some restaurants that people
frequent for a break between shopping are Fred's at Barneys New York and
Via Quadronno, where you can find classic Italian
cuisine. Extravagant pastry shops include the Lady M Cake Boutique, La Maison du Chocolat,
and the Bavarian Pastry Shop. Some famous stores include Nicole Miller,
Ralph Lauren, Swarovski, Ann Taylor, Agnes B.,
and America Hurrah Antiques.
People who venture
down this thoroughfare will see the
New York
Magazine headquarters, the original site of the
Ritz-Carlton Hotel, the Morgan Library, and
Madison
Square
Park.
New York
Magazine was founded in 1968 and
Madison
Square
Park
was first opened in 1847, and the original Ritz-Carlton Hotel opened in
1910. The Morgan Library is overflowing with classic literature from various centuries, so if you enjoy
reading, this would be a must see on Madison.
Madison
Square
Park
is frequented by
native New Yorkers and visitors alike for many purposes such as exercise and leisure.
Madison Avenue is
full of fabulous shops, restaurants, and attractions. It's a perfect way to
spend an afternoon stroll by yourself or with
friends while eating delicate pastries from La Maison du Chocolat and
admiring the extravagant selections in the shop windows. Madison
Avenue’s notable history and fascinating present, make it a worthwhile stop on your next visit to
Manhattan.
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